Excess Noise Knowledge Base

Definitions for those who work in communications and perception

Perception

You are human. You have senses. You use those senses to see, hear and otherwise sense the world around you. Your brain registers these signals and makes sense out of them. You relate the newly acquired message to your past. You also relate it to your hardwiring; actually your brain does it all on its own. It decides whether the message has anything to do with fear, hunger or any of your other genetically inherited functions.

Ultimately you will decide what to do with this information and that is where perception ends. Perception basically goes from the moment those signals were acquired until you decided what to do with the ensuing message. Your perception will then result in some form of action. You may choose to do something, or not. You may choose to like something, or not. You may even use the information to generate a response.

Some have equated perception with attitude. We agree but would add a dose of interpretation to that. Attitude is the outcome of an interpretation. Others would add action to it as well, believing that perception is actually over when you act. In the context of Communications and Perception Analysis, we keep the action part separate but we do include the decision, hence the interpretation and attitude.

For Communications and Perception Analysis, we divide perception into two categories:

Uninformed perception is the act of sensing and interpreting without parallel input designed to influence said perception. You see something and interpret it for what it is.

Informed perception occurs when the target’s interpretation is being affected by additional information designed to influence the perception.

There are fewer and fewer opportunities for uninformed perception. In today’s world, most of what we perceive comes with a dose of additional information acquired prior to the sensory act, hence the relevance of the Imprinting and Interference filters.

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This glossary of definitions is not intended as an academic reference. It is an exercise in thinking on our part. We hope to grow it and welcome any suggestions you may have.